Zero10’s George Yashin on how AR is shaping the future of fashion try-on
The retail landscape is undergoing a digital metamorphosis, and augmented reality (AR) is at the forefront of this evolution. Zero10,…
augmented reality
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Reimagining retail: the rise of augmented reality
Augmented reality (AR) is rapidly transforming the retail landscape, blurring the lines between physical stores and online experiences. Asam Malik,…
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Best Buy unveils AR app for Apple Vision Pro
Electronics retailer Best Buy is leveraging augmented reality (AR) technology to introduce a new shopping experience for Apple Vision Pro…
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Interview: How Snapchat is pioneering AR shopping experiences for retailers
Snapchat has emerged as a frontrunner in the augmented reality (AR) shopping revolution, offering retailers a comprehensive suite of tools…
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Makeup goes virtual: Try-before-you-buy takes off
The beauty industry is getting a tech makeover, with virtual try-on (VTO) platforms becoming a hot trend. This technology, powered…
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Interview: Legal challenges facing retailers utilising AR technology
In the rapidly evolving landscape of retail, augmented reality (AR) technology has emerged as a powerful tool for influencing consumer…
