Global fashion brand Urban Revivo has unveiled an ambitious expansion blueprint for 2025, setting its sights on major global fashion capitals including London, New York City, Tokyo, and Hong Kong.  

This bold initiative marks the brand’s foray into the prestigious fashion arenas worldwide. 

Simultaneously, Urban Revivo said it will enhance its foothold in Southeast Asia by leveraging both direct operations and franchising models to deepen market penetration.  

The brand focuses on creating a seamless omnichannel shopping experience by integrating online platforms with physical stores. It leverages social media and live-commerce platforms to build stronger global consumer connections. 

The expansion plan for 2025 builds upon the brand’s successful growth into Southeast Asian territories. 

Urban Revivo launched nine new stores across Singapore, Malaysia, Thailand, Vietnam, and the Philippines in 2024.  

This growth spurt has expanded the brand's regional presence to nearly 20 establishments.  

These stores not only reinforce Urban Revivo's market position but also serve as cultural beacons that enhance the shopping experience through localised urban art installations. 

Urban Revivo's International Business Division CEO Richard Tang said: "As a brand committed to globalising fashion retail, our breakthroughs in overseas markets during 2024 have been remarkable. The continuous opening of new stores reflects not just our expansion speed but also strong market confidence in Urban Revivo. Our performance in Southeast Asia exceeded expectations with several stores becoming profitable immediately upon opening." 

Since its inception in 2006, Urban Revivo has grown a vast network of over 400 stores across China and various Southeast Asian countries, complemented by its online presence extending into Europe and North America.  

The brand aims to deliver a seamless shopping experience that blends digital convenience with the appeal of physical retail spaces.