Daily Newsletter

27 November 2023

Daily Newsletter

27 November 2023

No Frills workers at 17 stores vote for improved wage deal

The new collective agreement includes wage rises and the creation of 30 new full-time positions.

Jangoulun Singsit November 27 2023

Workers at No Frills, a Canadian discount supermarket owned by Loblaw, have ratified a new collective agreement following a week-long series of meetings, according to trade union Unifor.

The new agreement will benefit more than 1,200 workers at 17 No Frills stores in Ontario.

Wages for all workers will rise to between C$3.20 ($2.33) and C$4.50 ($3.20) per hour.

The agreement also includes the creation of 30 new full-time positions within a year and a new benefits programme for part-time workers.

Full-time workers will receive a wage increase of C$2.00 per hour in the first five months of the agreement, and part-time workers will receive an additional C$1.50 per hour.

Unifor National president Lana Payne stated: "Our union's fight is to improve wages and working conditions for grocery store workers. I am very proud of the work of our bargaining committee at No Frills who fought hard for this deal for their members.

"Grocery workers across Canada deserve fair wages and work, and a union is the best way to get there. We have so much to do to achieve improvements for all retail workers, but our union will never stop this fight."

Unifor, which represents 315,000 workers in Canada, confirmed that it will enter contract bargaining for more than 1,600 workers at Loblaw-owned Dominion stores in Newfoundland and Labrador in 2024.

Lana Payne added: "We're being abundantly clear with every single employer across this country: we are fighting back and mobilising to demand better for workers who absolutely deserve decent work and pay."

Personalization has grown alongside online retail

Personalization has increased as technologies have advanced, with a retailer’s ability to collect, analyze, and utilize consumer data being aided by the effective use of analytics tools. Consumers are also increasingly individualistic, especially Gen Z, and want products that are specifically targeted to their needs and goals. These consumers are often willing to pay a premium for such items. Personalized products are currently especially prevalent in the health & beauty sector, due to the links to the health & wellness trend, which is also particularly important to young consumers.

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