Lowe’s partners with Google to test new retail media solution
The platform allows retailers to utilise their first-party data to power AI-driven Performance Max campaigns.
20 March 2024
20 March 2024
The platform allows retailers to utilise their first-party data to power AI-driven Performance Max campaigns.
The sector accounts for 26% of total US employment, up from 25% in 2018.
Retailers must balance keeping loyal customers while adapting to the increasingly tight and challenging landscape.
As e-commerce expands rapidly, consumer preferences and shopping habits evolve, posing challenges and opportunities for online retailers.
The Mini Woolies programme now operates in more than 55 locations across Australia and New Zealand.
The bill would grant the ACCC the power to ask courts to split up supermarket giants if found guilty of misusing dominance.
The trend is being fuelled by major players such as Walmart and Google.
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