Shopify named Faire as its recommended wholesale marketplace. Credit: hookle.app on Unsplash.

E-commerce company Shopify has selected business-to-business (B2B) company Faire as its wholesale marketplace.

As part of the partnership, Shopify will become a shareholder in Faire. Terms of the investment deal remain undisclosed.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Related Company Profiles

View all

The partnership will make Faire the recommended wholesale marketplace for Shopify merchants. It will also provide Faire’s independent retail community with access to Shopify’s point of sale system.

In the coming months, the companies will introduce new ways to scale B2B offerings across their platform in the coming months.

Shopify merchants can reorder best-sellers from approximately ten million available products through a fully integrated Faire buyer app.

New merchants on Shopify will also be able to source and secure inventory from more than 100,000 brands on Faire.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

In addition, the partnership will simplify wholesale distribution for brands on Shopify as they will be able to serve hundreds of thousands of independent retailers from a fully integrated Faire seller channel.

Shopify product director Aneeqa Khan said: “Through our strategic partnership with Faire, we are doubling down on our strategy to enhance B2B commerce by making it easy for Shopify merchants to find new wholesale buyers via Faire’s wholesale marketplace and enable retailers to source products seamlessly from Faire’s extensive network of brands. We’re thrilled to join forces to make commerce better for independent businesses.”

Earlier this month, e-commerce major Amazon integrated its Buy with Prime app into the Shopify ecosystem, enabling merchants to offer Buy with Prime in Shopify stores.