France-based prestige beauty retailer Sephora has partnered with last-mile delivery service provider Delivery Solutions to offer same-day deliveries of its products.
Sephora customers in the US and Canada can now place orders and have them delivered the same day.
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Delivery Solutions founder Manil Uppal said: “Sephora’s absolute dedication to customer-centricity is what makes it one of the biggest beauty retailers in fulfilment.
“With our expertise in enabling same-day delivery across all verticals of retail, we’re helping Sephora gain an even bigger competitive edge and maintain its position as the beauty industry’s leading retail innovator.”
The partnership comes a month after Sephora launched a same-day delivery programme in partnership with delivery company Uber.
With Delivery Solutions, the beauty retailer aims to provide a ‘future-proof’ strategy for its online order fulfilment rather than depending on a single-provider solution.
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By GlobalDataSephora offers products from more than 340 ‘carefully curated’ brands through its website, mobile app and more than 500 stores across the Americas.
Sephora Americas chief technology officer Sree Sreedhararaj said: “At Sephora, our priority is to deliver a seamless experience to all of our clients, and this partnership with Delivery Solutions was the natural next step in the evolution of maximizing efficiencies in the purchasing power of our shoppers.
“With the ease and strength of Delivery Solutions’ ecosystem, Sephora can look forward to expanding our reach and new client acquisition, while continuing to service our existing clients with a more streamlined way to receive their beauty essentials the same day they need them.”
In September, Sephora completed its acquisition of UK-based online prestige beauty retailer Feelunique for a reported value of £132m ($177.7m).
Feelunique offers 35,000 products from more than 800 established brands, including Chanel, Clinique, Estée Lauder, Aveda, Tom Ford, NARS, Armani, Dermalogica, Charlotte Tilbury, Anastasia, Huda Beauty and Clarins.
