K-Way is a French premium outerwear brand from BasicNet. Credit: Mate Karoly/Shutterstock.

Global investment firm Permira, through its Permira Growth Opportunities II Fund, has agreed to acquire a minority stake in the French premium outerwear brand K-Way.  

The amount of stake is not disclosed, but Reuters reports it to be around 40%. The remaining 60% stake will be held by BasicNet, a company led by the Boglione family. 

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

K-Way, which developed the waterproof packable jacket, the “Claude”, is known for its signature windbreakers, lifestyle fashion and sportswear products. 

Since 2015, under the stewardship of BasicNet and the Boglione family, K-Way has seen a transformation in its retail presence, customer experience and product designs and quality.  

The combined entity will support K-Way’s growth strategy, which includes reinforcing brand leadership in France and Italy, opening new stores, expanding product ranges and pursuing international growth opportunities. 

Permira’s consumer team has invested more than €15bn across more than 40 companies worldwide, partnering with brands such as Golden Goose and Dr Martens.  

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Permira France principal and head Sebastien Floch stated: “We are thrilled to partner with the Boglione family and the team at K-Way. We have followed the business for a number of years and have found that K-Way is a brand with real scarcity value which encompasses everything the Permira Consumer team loves to back: an iconic brand and product, strong heritage and DNA, universal customer appeal and distinctive positioning. We look forward to bringing our experience and resources to the table to support K-Way’s continued success and its global expansion plans.” 

The deal is expected to close in the first quarter of 2025. 

The acquisition process was facilitated by legal counsel from Giliberti Triscornia e Associati, financial advice from EY, fiscal guidance from Maisto e Associati and commercial insights from Bain & Company.