Bass Pro Shops is to acquire outdoor gear retailer Cabela’s for $65.50 per share in cash, which represents an aggregate transaction value of approximately $5.5bn.

Following closure of the deal, Bass Pro Shops will start a multi-year partnership agreement with Capital One, National Association, a wholly owned national banking subsidiary of Capital One Financial Corporation, which Capital One will service under the Cabela’s CLUB, Cabela’s co-branded credit card.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Related Company Profiles

View all

Founded in 1961 by Dick, Mary and Jim Cabela, Cabela’s is a marketer of hunting, fishing, camping, shooting sports and related outdoor merchandise.

"This partnership provides a unique platform for our brand to be extremely well-positioned to continue to serve outdoor enthusiasts worldwide."

It has more than 85 specialty retail stores, primarily in the western US and Canada.

Cabela’s stores, catalog business and e-commerce operations will merge with Bass Pro Shops and White River Marine Group, which is part of Bass Pro Shops. 

Bass Pro Shops founder and CEO Johnny Morris said: "We look forward to continuing to celebrate and grow the Cabela’s brand alongside Bass Pro Shops and White River as one unified outdoor family.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Cabela’s CEO Tommy Millner  said: "Cabela’s is pleased to have found the ideal partner in Bass Pro Shops. Having undertaken a thorough strategic review, during which we assessed a wide variety of options to maximise value, the board unanimously concluded that this combination with Bass Pro Shops is the best path forward for Cabela’s, its shareholders, outfitters and customers.

"In addition to providing significant immediate value to our shareholders, this partnership provides a unique platform from which our brand will be extremely well-positioned to continue to serve outdoor enthusiasts worldwide for generations to come."