UK-based retailer Marks and Spencer (M&S) has made its food products available to customers in more than 150 countries in partnership with export platform British Corner Shop.
The partnership will allow M&S to distribute products without making substantial upfront investments.
Through British Corner Shop, M&S will be able to offer more than 800 products from its tailored food range to new markets worldwide, with delivery times ranging from one to three days.
M&S International managing director Paul Friston said: “Our mission is to deliver efficient and low-cost ways to sell the best of M&S to the world, and by partnering with British Corner Shop, we’re able to instantly offer the best of M&S food to millions more customers.
“We’re always getting asked when our fantastic food range is going to be rolled out to new markets, so I’m delighted that from today, we’re able to offer an expansive and delicious range of hero products customers love, as well as the latest M&S innovations, to more than 150 new countries.”
British Corner Shop managing director Mark Callaghan said: “British Corner Shop connects quality British brands to customers worldwide, which is why partnering with M&S, one of the most iconic British brands, is a perfect fit for both parties.
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By GlobalData“Our customers are not just British expats, but other nationals who appreciate the quality assurance they get from buying British-made products.
“So not only will our expat customers be overjoyed they can now reunite with their most missed M&S foods, but our non-expat customers will no doubt rejoice as well.”
In May, M&S pledged to double its online retail sales by working with partners to enter new markets for the first time.
The commitment came after the company launched 46 flagship websites in new markets, including Argentina, Iceland and Uzbekistan.