Love Wellness, a female-first wellness company focused on total body care, has announced the expansion of its retail presence in more than 1,600 Walmart stores across the US.
This move marks the brand’s growing presence in major national retailers, with Walmart becoming the third retailer to carry its diverse range of personal care solutions.
Love Wellness’ product assortment
Love Wellness founder Lo Bosworth stated: “Our retail expansion with Walmart levels up our mission to make clean, doctor-developed personal care products more accessible to the everyday woman.”
The brand aims to educate shoppers about the vital connection between gut and vaginal health while providing them with reliable solutions. Bosworth expressed her enthusiasm for introducing Walmart shoppers to their cult-favourite gut and vaginal health products in-store.
Shoppers can now find six of Love Wellness’ clean, doctor-developed gut and vaginal health solutions in the digestive aisle of Walmart stores at an everyday low price.
These products include the beloved Sparkle Fibre, Bye Bye Bloat, Good Girl Probiotics, Gut Feelings Probiotics, The Killer and Flora Power.
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By GlobalData“The Summer of Love Wellness” campaign
To celebrate its partnership with Walmart, the brand is embarking on “The Summer of Love Wellness” campaign.
This initiative will bring immersive brand activations, known as “Love Ins,” to Austin, Texas, on 20 July and Nashville, Tennessee on 9 September.
These events are open to the public and free to attend, promising guests an array of exciting experiences. Attendees can enjoy live music, gut-friendly drinks, barbecue eats, and Instagrammable photo and video opportunities.
Guests can also receive product samples while supplies last and the chance to hang out with Lo Bosworth.
The company says that with Love Wellness’ expansion into Walmart stores and the upcoming campaign, more women will have access to high-quality, doctor-developed personal care solutions for their overall well-being.