In a notable milestone for UK supermarkets, Aldi is set to introduce a brand-new flavour of Prime Hydration Drink, Glowberry.
This unique offering will hit Aldi stores on Thursday, 5 October, priced at just £1.99 ($2.44).
Shoppers keen to sample this intriguing new flavour should be aware that it will be available as a Specialbuy- and as the saying goes, “once they’re gone, they’re gone.”
The Glowberry flavour, known for its sour apple berry taste, has been a relatively rare find in UK supermarkets until now. Aldi is making this highly sought-after variant widely accessible to its customers across the nation.
This move follows its popularity among shoppers in the United States.
Rare and ultra-rare variants available
Aldi shoppers are in for a treat as they have the chance to acquire both “Rare” and “Ultra Rare” variants of the Glowberry flavour. These particular bottles are exceptionally scarce and will make their way to Aldi stores.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataPrime Hydration boasts a composition comprising 10% coconut water, electrolytes, B vitamins and BCAAs (Branched-Chain Amino Acids). This low-calorie drink, with approximately 20 calories per bottle, comes with the added benefit of being sugar-free.
Purchase limit to meet high demand
Aldi has experienced robust demand from shoppers during previous Prime Hydration launches.
To ensure that as many people as possible have the opportunity to purchase the Glowberry flavour, a purchase limit of one per customer will be in place.
Prime Hydration Glowberry will be available for purchase in Aldi stores starting Thursday, 5 October.