Food delivery company Deliveroo has partnered with wilko, the home and garden retailer operated by CDS Superstores, to offer rapid delivery service in the UK.
The partners will offer on-demand delivery of more than 3,000 products within 25 minutes. The product range includes home, garden, kitchen, DIY, cleaning, petcare and storage.
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The service is currently available across ten wilko hub locations including Manchester, Edinburgh, Bournemouth, Bristol and Nottingham.
It will be expanded to 50 more locations nationwide by the end of 2024.
CDS Superstores chief executive officer Alex Simpkin said: “It’s great to be making wilko so much more accessible to its loyal customer base. There’s a huge love for the brand and while we continue to open new stores, this partnership gives us the opportunity to reach people quicker. All the great things you expect from wilko and more in as little as 25 minutes!”.
The initiative represents wilko’s first venture into on-demand delivery, a response to the growing consumer demand for speed and convenience.
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By GlobalDataThe collaboration is part of Deliveroo’s strategy to expand its offerings through Deliveroo Shopping since its inception in November 2023.
Customers will have access to a range of retailers on the Deliveroo app, which includes products ranging from DIY supplies and homeware to toys, flowers, baby items and gifts.
This expansion of services aims to bring the high street shopping experience directly to consumers’ doorsteps.
Deliveroo chief operating officer Eric French said: “It’s fantastic to welcome family favourite wilko onto Deliveroo, and to offer their huge range of household essentials for delivery in as little as 25 minutes.
“Our customers really value the convenience of having the high street brought to their doorstep, and that’s why we’re excited to continue these partnerships with well-loved retailers like wilko as we expand Deliveroo Shopping and add more selection for our customers.”
In April 2024, Wilko announced the relaunch of its free click-and-collect service, now available nationwide.
